Easigrass Portugal launched following exciting new partnership venture
Easigrass has announced the launch of an exciting new venture with one of Europe’s leading quality commercial and domestic outdoor play and sports specialists. The network partnership between Easigrass and PlayPlanet – as Easigrass Portugal – will see the brand’s award-winning grass products installed in high profile commercial installations and available to a wider domestic market throughout northern Europe.
The innovative design teams from Easigrass and PlayPlanet have also announced the development of new state-of-the-art children’s play and sports equipment installations. These exciting new products, combining multi award-winning artificial grass and leading safe outdoor play equipment technology, will be available worldwide to all domestic and commercial Easigrass customers.
PlayPlanet specialises in commercial playground equipment, landscape design and installation, and works with leading architects for developments including shopping malls and major city park and sports grounds. As Easigrass Portugal, the company aims to expand further in the domestic garden play market.
“Easigrass is a quality brand and we work only with the best products,” said Milva Maggioni, general manager of Easigrass Portugal and PlayPlanet. “Our core business is playground installations – safety is mandatory and we must ensure all our products are high standard.”
Easigrass Portugal was launched following talks with Easigrass managing director, Anthony Gallagher, at the FSB international trade fair in Germany in November 2017.
“I met Anthony at FSB Cologne and Easigrass stood out – not just in terms of the grass, but also in attitude and branding approach,” Milva added. “We are not only going to be selling and installing the grass, but also the Easi-Animal and Easigrass accessory range. We are really excited about this new partnership and the potential it has in the market. In the near future, we hope to bring some of our other partners to visit the Easigrass depot in the UK to see just how good the products are. It is one thing to see a photograph, but it’s a whole different experience to see and feel and the quality.”
Easigrass managing director Anthony Gallagher said he was delighted with the new partnership and the potential for exciting new development with the launch of Easigrass Portugal.
The rapidly expanding Easigrass UK-wide and international network continues to report a huge success in the market, and is on target to exceed a predicted 30 per cent growth in sales in 2018.
